If you also shop from Meesho, then there is good news for you. Soon, on Meesho, you will get a chance to buy products from shops near you or from traders in small towns. E-commerce company Meesho announced its integration with ‘Open Network for Digital Commerce’ (ONDC), a government initiative to connect buyers with sellers from small area (hyperlocal). The company gave this information on Wednesday.
What is ONDC Project
The government is running a pilot project of ONDC to make the country’s small businessmen a part of the e-commerce business. In this project, all e-commerce companies will provide the facility of online purchase of goods and services at competitive prices, which will reduce the cost burden on sellers and consumers. With the inclusion of Meesho, small businesses will get an opportunity to sell their products globally.
Payal project will start from Bangalore
The pilot with Meesho will first be launched in Bengaluru and gradually expand to other locations over the coming months. In line with Meesho’s objective of making e-commerce accessible to everyone, this integration will drive product discovery for consumers while creating a wider market for small-sector suppliers.
Small businessmen will get a chance to join
Vidit Atre, Founder and CEO, Meesho, said in a statement, “This integration aims to democratize Internet-based business for everyone with a common goal of empowering small sellers and promoting small sector businesses. T Koshy, CEO, ONDC said, “E-commerce is still very ‘navy’ in India and new age platforms like Meesho will be strong network partners for ONDC in this journey.” ‘